White Claw 0%

When White Claw launched a 0% alcohol seltzer, it came to life on a brand new Instagram channel with 0 followers. I helped spread the word by creating a 9-post grid takeover and branded Giphy stickers for people to use online.

3D ANIMATION

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2D ANIMATION

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3D ANIMATION 〰️ 2D ANIMATION 〰️

Giphy Stickers

ZERO_STICKER_CHEERS_AE001.gif
ZERO_STICKER_FOR_ALL_DRINKERS_WAVE_AE003.gif
ZERO_STICKER_WUMBO_AE003.gif
ZERO_STICKER_TAB_RING_AE002.gif
ZERO_STICKER_SPINNING_TOPS_AE001.gif
ZERO_STICKER_LETS_GET_A_DRINK_WARP_AE002.gif
ZERO_STICKER_LETS_GET_DRINKS_SHOUT_AE004.gif
ZERO_STICKER_LETS_GET_DRINKS_SMILEY_AE003.gif
ZERO_STICKER_LETS_GET_A_DRINK_MESSAGE_AE004.gif
ZERO_STICKER_LETS_GET_A_DRINK_COLOR_DANCE_AE002.gif
ZERO_STICKER_HELLO_IM_BADGE_AE003.gif
ZERO_STICKER_HAVE_A_DRINK_AE003.gif
ZERO_STICKER_CAN_OFFERING_BLACK_CHERRY_AE001.gif
ZERO_STICKER_CAN_OFFERING_LIME_AE001.gif
ZERO_STICKER_CAN_OFFERING_MANGO_AE001.gif
ZERO_STICKER_CAN_OFFERING_PEACH_AE001.gif
ZERO_STICKER_FOR_ALL_DRINKERS_CIRCLE_AE006.gif
ZERO_STICKER_GOLD_LOGO_AE002.gif

Grid Takeover

To launch the channel, we collaborated to create a 9-post grid takeover to populate the page on launch day.

billboard.jpg
3D Animation
Retouching, Color Grading
Retouching, Color Grading
2D Animation
3D Rendering
Retouching, Color Grading, 2D Animation
3D Animation
Hello I am Drinking Patch Lighter.png
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